The idea behind Facebook places is relatively simple; when you are at a location and surfing Facebook with your mobile device, the feature allows you to tag the location that you are in based on GPS tracking through your mobile device. The feature is one of a number of different similar products that have surfaced in recent years that are likely based on the model that FourSquare created.
The service allows you to announce where you are and give more relevance to your status updates. Instead of just announcing who you are watching perform and how great the concert is, Facebook places allows you to tell your friends exactly where you are, and what venue they are playing at.
Another use for the feature would be to announce where you are when you find a great deal. Obviously, retailers are drooling at the idea of Facebook users announcing huge sales at different department stores. Users will also be able to give their friends an idea of when they are in the same area, and make it easier for them to meet up.
The possibilities are endless with Facebook places. Although a number of similar products were already on the market when places launched, it appears that Facebook has cornered the market as far as Facebook users go. At this time the usage of the feature is relatively low, but Facebook undoubtedly plans to expand it over time as more users learn how to use the feature, and figure out its different uses.
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